dinsdag 16 september 2014

Italian Shoe Entrepreneur Beats Chinese Counterfeit Competition

See on Scoop.it - La Gazzetta Di Lella - News From Italy - Italiaans Nieuws



Silvano Lattanzi, an Italian entrepreneur famous the world over for his high-quality footware, has come up with a brilliant idea to contrast the counterfeit Chinese market. Lattanzi, who has registered the trademark for his shoes in order to defend the Made in Italy brand, together with his son has thoroughly studied the way a Chinese company has reproduced his own shoes and then created a line specifically for the Chinese market.

See on italymagazine.com




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