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As I wrote in The Virgin Way, everything that’s really worthwhile in life usually involves some degree of risk and in all we do at Virgin we have always revelled in taking on the seemingly impossible rather than shying away and playing it safe.There was once a popular saying that ‘everybody loves a good party’ and it may still be true but there just don’t seem to be nearly as many of them as there used to be. Or perhaps I’m just not getting invited like I used to be! Though that wasn’t the case as I joined the Virgin team in London for a Christmas get-together recently.
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